Founded in 2018, Border aims to let night street skateboarders enjoy skateboarding safely. With our representative product, a reflective sticker for the edge of the skateboard, we encourage skateboarders to ride the board at any time. Using a similarily-sounding word as ‘boarder’, the name ‘Border’ represents risky boarders who are on the border between danger and freedom. The word ‘border’ has a noticeable connection with our main product, the reflective sticker. Border also sells safety gear and accessories through our online and offline stores. Our offline store is not just a store, but a community for skateboarders.